no more
wet bum

meet tobi

Close-up of a person's hand wearing a multicolored tobi towel glove, covering the bike saddle which has droplets of water on it, on a wet sidewalk with fallen leaves.

Quick drying material

The high-quality microfiber material is quick-absorbing, fast-drying and will not mold. Your Tobi will start to dry even while it is stored.

All elements of the Tobi can be washed in a washing machine. You can then hang out to dry - better yet, use the magnets to attach the Tobi to your radiator for quick drying.

A hand holds a grey tobi towel with two black ends, with a small black label that reads 'tobi,' against a light blue background.

Incredibly handy

Use the Tobi to dry your seat, handlebars, your child’s seat, your jacket, and whatever else may need a wipe down.

The Tobi is designed to “live” under the seat of your bike. This way, it’s always available for use, and is kept dry from the rain. If you look closely, you’ll see there is space under the saddle. The Tobi has been designed to fit snuggly in that space.

A colorful microfiber tobi hanging on a wall hook.

Strong (really strong!) magnets

Each magnet can hold 1.2 kg, which means Tobi will stay secure under the seat of your bike.

The most obvious use is to keep the Tobi secure under your bike - but the magnets also come in handy to hang by the door, dry on a rack, etc. Have fun and get creative!

dry rides start with tobi

The Tobi Towel is a compact, reusable bike towel designed to quickly dry your saddle and handlebars before you hop on your bike.

When we moved to Amsterdam, we loved cycling everywhere. What we didn’t love? Wet seats, cold hands, and arriving soaked — even when the rain had already stopped.

After trying everything, we created a simple solution that actually works; the Tobi towel.

Tobi stores neatly under your saddle, stays secure with magnets, and dries quickly thanks to its microfiber fabric.

No more wet bum. Just dry rides.

Three tobi's in their packahing with a white label that says 'tobi' on a pink background.

Every tobi is a colorful surprise

Each Tobi is handmade in small batches from carefully selected fabrics. The color you receive is chosen at random — part of the fun!

Do you have a strong color preference? No worries, just send us an email after ordering at info@tobitowel.com and we’ll see what we can do.

Stack of folded tobi's in various colors, including blue, pink, gray, green, and darker blue.

buy your tobi

The Tobi Towel
€13.99

No more wet bum. The Tobi is a compact magnetic microfiber towel that lives under your bike seat — always there when Dutch rain catches you off guard. One quick wipe and you're on your way.

What makes tobi special

  • Quick-absorbing, fast-drying microfiber that resists mold

  • Two strong magnets keep it secure under your bike seat

  • Works on your seat, handlebars, child's seat — anything that needs a wipe

  • Machine washable

  • Handmade in Amsterdam

  • Free pick-up available in Amsterdam

The Tobi Towel Bundle (4 Tobi Towels)
Sale Price: €47.97 Original Price: €59.96

You already know Tobi: the compact magnetic microfiber towel that lives under your bike seat, always ready when Dutch rain catches you off guard. One quick wipe and you're on your way. Now get one for everyone you love.

The Tobi Bundle — 4 Tobis, 20% off

Whether it's your family, your roommates, your friend group, or that one colleague who complains about their rainy commute every single Monday — a Tobi makes the perfect gift. Practical, playful, and genuinely useful. Everyone rides a bike. Everyone deserves a dry seat.

What makes tobi special

  • Quick-absorbing, fast-drying microfiber that resists mold

  • Two strong magnets keep it secure under your bike seat

  • Works on your seat, handlebars, child's seat — anything that needs a wipe

  • Machine washable

  • Handmade in Amsterdam

  • Free pick-up available in Amsterdam

-20%

why people love tobi

"Tobi saved my sanity while having a screaming toddler not wanting to get wet"

— Madeleine S. 

"Tobi saved my ass since I was wearing pants and I didn’t want to arrive wet to the restaurant"

— tobi user

"Thanks to Tobi I didn’t have to sit the whole day at my freezing office with a wet bottom. "

— Ronak M.

work with tobi

  • Bring dry rides to your customers.

    We offer small-batch wholesale options for bike shops and selected retailers.
    Tobi is lightweight, easy to display, and a perfect impulse add-on at checkout.

    • Handmade in Amsterdam

    • Small minimum order quantities

    • Unique designs in every batch

    • Local pick-up available

  • Everything you need to tell the tobi story.

    Download product photos, logos, brand information, and key details for press and retail use.

    Contact us!

  • We love creative collaborations.

    From limited editions to events and brand partnerships - if you have an idea, we’re open to it.

A colorful microfiber tobi hanging on a wall hook.

everything about tobi

  • The tobi is a small, absorbent towel that can be used to dry anything - your seat, handlebars, your child’s seat, your jacket, and whatever else may need a wipe down. Because it’s stored under the seat of your bike, you’ll have it on hand for every rainy moment. With one quick wipe, you’ll be on your way, just a little happier (and drier!) than before.

  • The tobi is designed to “live” under the seat of your bike. This way, it’s always available for use, and is kept dry from the rain. If you look closely, you’ll see there is space under the saddle. The tobi has been designed to fit snuggly in that space.

  • The tobi has two strong magnets that hold it in place under your seat. Even if it falls out, these magnets will keep it attached to your bike.

  • The tobi is made of material that is fast-drying, which means your tobi is starting to dry even while it is stored. The great thing is that the tobi will work, even when damp.

  • Yes! All elements of the tobi can be washed in a washing machine. You can then hang out to dry - better yet, use the magnets to attach the tobi to your radiator for quick drying.

  • When the tobi is stored properly under your seat, it should be out of sight from harm’s way.

video:
how to use your tobi

we’re here to help